Ukrainian Crypto Exchange Reportedly Close to FC Barcelona Sleeve Sponsorship Deal

Ukraine’s WhiteBIT crypto exchange could become the first firm in the blockchain technology space to have its name featured on an FC Barcelona shirt – with a sleeve sponsorship deal reportedly on the verge of completion. As reported, Barcelona reportedly shunned an approach from the major crypto exchanges FTX and Binance, who had both hoped to become the club’s main sponsor ahead of the new (2022-2023) season. The club reportedly cited regulatory concerns as its reasons for turning down the moves.